Our task was to develop a unique identity for the brand, logo, come up with the concept of labels and tags for cosmetics.
After analyzing the market of cosmetology and beauty industry around the world, we have developed a product concept that focuses on natural ingredients and individuality.
Since the name came from the initials of the founder, we decided to create a monogram that is stylish, simple and feminine at the same time.
Packaging for cosmetics consists in part of wood elements, so as main color for labels and packaging, we chose light beige. To convey lightness, not to burden the picture - avoid any additional graphic elements. Minimalist design, well-chosen fonts are perfectly combined with environmentally friendly packaging.
For the production of labels, we chose a sticker that is waterproof in its texture, and we also covered it with glossy lamination to give shine and a clearer color.
For the tags, we also chose a coating with a glossy lamination to emphasize the high quality and sophistication of the product.
CLIENT:
M Cosmetology
SERVICES:
Logo development
Corporate identity
Packaging printing